B2B Customer Advocacy Blog – Page 4

Customer advocacy is a company’s biggest differentiator.

Every successful customer marketing program needs to move from tactical to strategic.

The power of customer advocacy lies in the ability to activate the customer’s voice at any stage in the buyer’s journey.

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I recently had the opportunity to participate as a panelist for a Sales Enablement Soiree virtual event with Sales Enablement

In highly competitive industries, such as Software as a Service (SaaS), customer advocacy is a company’s greatest differentiator. This means

In the first year of our online customer community at Commvault, we experienced some ‘aha’ moments in customer engagement. Those